The Influence Of Fake News In Mexican Society

The influence of Fake News in Mexican Society

Introduction

Deceptive news or fake news is false, frequently sensationalist information, disseminated under the news report costume. Hearings not only use it to refer to false reports, but in general to express disagreement with misinformation, especially in social networks.

From before technology and social networks were something important and necessary in our life, false or deceptive news have existed, however with the innovation of the Internet and the new technlogies of communication, existence and popularity of fakeNews has increased considerable.

It should be noted that this type of news can be found in lost, or on television news, however, it is more common to find them on social networks such as Facebook and Twitter, this is given by the users of these networks are the best producers and consumersOf these notes.

Most of the time, fake news is used for political purposes and to promote an ideology to the population. A key example to explain this is the presidential campaign of Donald Trump in 2016. His victory as the new president of the United States was possible thanks to the real manipulation treatment. According to the Web Politifact, 70% of the statements of today president of the United States were false or mostly had a lie.

From this we can propose that fake news arrived to test a society divided into idelogies;It can be said that it is one of the main capes of the ignorance of society and that thanks to them, opinions and decisions have been made that have affected a community.

This is where we can ask this question. Does fake news or false news influence the important decision making of people?

The answer to is yes, if they influence in an important way in our decision making.

Developing

From the emergency of social platforms, the dissemination of deceptive news has become much simpler. "Fake News are designed to outrak.”(Peirano, 2019) In principle, because when passing to a form of networking communication, unlike the well -known broadcasting, the exchange of network messages, allows users to be also consumer, also producers of discourses that circulate and that manyThey are false. And secondly, these platforms use an algorithm that distributes the most relevant content for each user, making the information shown to each one is conditioned and filtered, an example of this algorithm is when we are thinking of buying a trip toA certain place and we start looking on the Internet, the device takes that data and from this in the different social networks come out advertisements or apps, etc.

But there is also something to take into account and that is that the informative flow in social networks is constantly updated not only by relevance to the user but also according to the scope and interactions that the post is, validating a news only for its level of diffusion. On the other hand, the different political, supporters, or simply confusion becomes reasons so that in a more frequent way a deceptive content is viral.

Given the innovation of fake news and to be able to differentiate them better, a list of the types of false information has been created, which are: satire or parody: it does not intend to cause damage or deception. Deceptive content: This is the deceptive use of information to incriminate someone or something. Importor content: It is the type of information that supplant genuine sources. Manufactured content: New content that is predominantly false, specially designed to deceive and harm. False connection: When the headlines, images or legends do not confirm the content. False context: When the genuine content is disseminated with false context information. Manipulated content: When genuine information or images are manipulated to deceive. This is where we can mention and relate the following appointment ¨Alí the fake news assume a huge power stated simply in a prayer accompanied by a tendency image that sometimes reaches to leave their mark on the social imaginary.¨ (APARICI, 2019) and how are these Fake News influence us just by catching us with a title or an image that catches us.

Something very common in our day is to listen about conspiracy theories and that these are used as fake news to alarm people. Conspiracy theories seek to explain a particular event as the result of a carefully coordinated plan by an individual or a group. The motivations are generally secret and malicious, and the actions are executed to the detriment of the general interest. These theories swarm in video channels such as YouTube and Internet pages, and are presented many times as news despite their low factual foundation. The conspiracy theory of Pizzagate was examined by several media in the United States with the purpose of identifying its origin. In October 2016, a Twitter user replied from his account a Facebook message in which a woman assured that an anonymous source from the New York City Department had told her that there was evidence that Hillary and Bill Clinton wereinvolved in a child sex trafficking network. The tweet reached thousands of retweets, and hours later a user of a discussion forum on the Internet published a message in which he said that "internal sources" had confirmed the existence of the pedophilia network, which would be exhibited in a matter of hours of hours.33 The next day, the false news site yourNewSwire.com published a story based on the comments of a user where it was said that an FBI source had confirmed the accusations. The story was replicated and expanded by other fake and shared news sites on Facebook. This conspiracy is still present in our days and also as Donald Trump is part of this network.

A broader category of misinformation, which collects different forms of false news, propaganda and conspiratory theories, are the contents mixed and disseminated through instant messaging services, mainly WhatsApp. In that environment the information is broken from hand to hand as an image, videos, memes or chains, without identified or identifiable author. The legitimacy and authority of the content gives, ultimately, that acquaintance or known that shares it.

In Mexico, this type of "more common channels" in a certain sector of the population, to which Uchs know as "boomers¨. The ¨Boomers¨ are those over 40 who do not share the same ideas or opinions as the new generations. The issues that these messages have almost always about politics or algín event that will happen, which most of the time is false or could become a virus for your cell phone. It is said that these messages have as bad to inform the perosnas to make them doubt about something especially.

In Mexico, the presence of Cambridge Analytica was also alerted. One of the issues that have generated debate since 2012 is the constant use of false accounts in social networks, to which the fake news phenomenon is added. Since then, the use of bots (false accounts) and trolls (people who use social networks to cause or divert attention in a debate) are denounced in favor of the then presidential candidate of the PRI and former President Enrique Peña Nieto.

His activity was focused on positioning certain news or messages favorable to Peña Nieto, dulling and removing of digital means those topics and news against the candidate, or expressions of discontent. However, there were also false accounts to favor Andres Manuel Lopez Obrador, his opponent in the 2012 presidential elections and today president of Mexico. Today these users are still present on social networks and are responsible for criticizing previous governments or the current government itself and thereby giving false information about people, it is believed that this information can shave in the following presidential elections.

False news that are commercially promoted involve different challenges and demands for platforms. It would be reasonable to demand a higher level of monitoring and control in that case, since they receive direct profit for announcing information for commercial purposes. The organic content is one that users disseminate among their contact networks, and in contrast to commercial advertisements, it includes spontaneous user information, manipulation and coordinated actions. This is where we find the biggest challenges for freedom of expression.

Taking into account that false news is impacting not only the right to information but that it is a phenomenon that also has an impact on society as a whole and that affects people’s democratic and social integrity, it is possible to reflect on the rolethat both society and communicators and communicators must take in this regard.

In a joint declaration of international organizations, the Special Rapporteur for Freedom of Expression of the Inter -American Commission on Human Rights (IACHR), Edison Lanza, clearly described the

phenomenon establishing that misinformation and propagandcertain vulnerable groups of society such as racial, ethnic, class, religious, linguistic or gender and sexual minors.

He also highlighted the importance of taking initiatives from civil society and the media to identify deliberately false news, misinformation and propaganda, and raise awareness about these issues.

conclusion

Most strategies to face misinformation include society participation. In a different way, companies work with organizations to verify information, make warnings or provide greater context. This participation is fundamental, and to the extent that these initiatives are regionally located, organizations that have legitimacy and knowledge to weigh information about the public debate must be covered. The network user, however, is a stone guest in this discussion.

Finally, in front of this point it is necessary to take into account that society is also an actor in the production of misinformation: political parties, communication agencies and different interest groups are part of the problem that today is expected to be expectedPlatforms solve directly. Concerted actions, for example, show an organized and systematic action to exploit services for the benefit of an individual purpose and to the detriment of general interest.

While this does not take responsibility for intermediaries, it highlights the need to seek responses, in addition to preventive and educational, in different economic, political and social sectors. In other words, the solution to this problem is not limited to the traditional actors of Internet governance, the problem has to be cut from the root, which is the null education and ignorance in certain sectors of the Mexican pool.

Bibliography

1. APARICI, R, & GARCIA MARIN, D. (2019). Postatality: a cartography of the media, networks and politics. Editorial Gedisea
2. Harari, and. N (2018). 21 lessons for the 21st century. Barcelona: Penguin Random House.
3. Peirano, m. (2019) The enemy knows the system. Debate
4. Cortés, C (2017). False news on the Internet: the strategy to combat misinformation. Spain: University of Palermo
5. Vergara, R (2019) What are fake news?. Mexico: IFJ Editorial.FIP