see below

Student’s Name
Professor’s Name
Subject
Date
Theme Day Idea
Several factors need to be considered when coming up with an innovative theme day idea for the Toronto Blue Jays. Firstly, I will look at the cost of implementing the concept. The cost has to be within the estimated budget. Secondly, I will select a theme that resonates with most stakeholders such as fans, sponsors, the media and the players. Thirdly, I will consider a unique theme that has not been used before in the club. The theme has to be unique and show all the elements of creativity in it. A unique theme day idea for Toronto Blue Jays can be modeling the clubs Jerseys or celebrating the club colors or uniforms.
I will follow an elaborate process that will result in unity and support of all the required stakeholders. I will work with the creative theme to ensure the materials to be used reflect original colors and other designs. Working in coordination with all stakeholders will result in a perfect job.
There are several ways to bring the theme idea to life. Gate give away, activations and video board contents are the best strategies to be used to enhance the theme day idea (Morgan, and Summers, 19). These methods attract a wider audience and maximize the visual effect hence contributing to the objectives of the theme day idea. Branded materials or gifts can be presented to fans as gate give away at the ballpark or as gifts during the end of the match. Organizing a live concert where the artists will wear the club’s jerseys and have their instruments branded with the club’s colors will be the best idea for activation around the club’s stadium.

The video board content has to feature well-edited clips and other features that reflect the main theme day idea.
Work Cited
Morgan, Melissa Jane Johnson, and Jane Summers. Sports Marketing. Thomson, 2005.