Starting A Business In Canada

Starting a business in Canada

Introduction.

A business idea is defined as the creation of a structure of the business project that you want to start. Within the background of its generation, certain aspects must be taken into account;First, they must satisfy a need or solve a problem in a specific market;Second, they can be designed to solve current requirements with a projection of future continuity;third, new needs that can be presented in the future;or, finally, existing products and/or services deficiencies.

The name of the business idea is of Luxes Alpaca, which describes the product by its same name, being a luxury garment. The fusion of words is sought that the final consumer associates the alpaca garment as an exclusive product, highlighting in part by the avant -garde colors and the bonus of the property offered.

Developing.

The product in question is aimed at the Vancouver market, which has an estimated population of 2.5 million inhabitants, specifically to people with atopic dermatitis between the ages of 25 to 64 years that represent 17 % of the population, whose GDPPer capita is $ 46,124 and 3.22% is allocated to clothing and 3.44% to health.

People inside the market niche show preferences for fine, natural and echo fibers, whose shades go on a black to black scale, and do not generate skin pathologies. That is why the product covers the characteristics that the target audience demands.

It would work together with the Association of Artisan Women of Antauta and Ajoyani (Puno).

They have a capacity of 2.5 tons of wool production per season and a surplus of 0.5 tons, which we will acquire through a contract by station to guarantee the raw material. The purchase order is immediate once the transilation season begins, and an estimate of arrival of the product to the 7 -day workshops since the last day of the backward season.

Conclusions.

The product is differentiated from competition because it can offer a better quality of life in the health of its consumers;That is, its main characteristic is to be an allergenic hypoal product that has benefits for people with skin problems. Being Canada a country that has a rate of 17 % of the population that suffers from this problem, presents a business opportunity for these garments, and in Vancouver you can also find other benefits such as the climate of the city and the characteristics of its consumers. Therefore, the approach is essentially located in people with this condition, since for them it is a need for this type of garments.