Refelction on Rameens mens fashions

STARTING AN ONLINE ENTERPRISE
Professor’s Name
Institution
Location of the Institution
Date

Contents
TOC o “1-3” h z u Reflection on Customer Services PAGEREF _Toc522732854 h 3Marketing Strategies PAGEREF _Toc522732855 h 4
Reflection on RAMEEN’S MEN’S FASHIONS
Reflection on Customer ServicesAs an online shop, Rameen’s men’s fashion will be based on the online platforms. The customers will get the chance to book their favorite fashion items online. Apart from this, the customers are guaranteed of better satisfaction. Through giving the customers the original and quality fashion products, Rameen’s men’s fashion will ensure that it forms a client base that will last forever. This website is also condusive for the customers as there is little focus on the complications. The customers will have the best ways of interacting with the website administrations. To ensure that the customers are listened to, there are different interactive platforms that the company have. The other customer service is the use of other platforms such as the other e-commerce services. E-commerce website gives the company an opportunity to interact with customers’ online (Kim, & Srivastava, 2007, p. 45). This is due to the change in information technology that has globally changed the human way of life. Information technology, therefore, gives a business platform to extend its market share. Rameen’s men’s fashions is a fashion provider website that majors mostly on the supply of clothing for both men and women, office band casual wear (Świtała, 2013, p.

76). Once our clients log in to the website, they get the opportunity to shop and make the decision to purchase a product by making a booking (Ščeulovs, & Gaile-Sarkane, 2011, p.105). Just a click of a button creates a reservation. Before the website was developed, we had a small range of clients and the supply system was prolonged compared to now (Dey, LaGuardia, & Srinivasan, 2011 p503). It is after the realization of low sale rate that the company decided to resort to e-commerce. Through the website, the business can display its products and enable the customers to choose from a variety of products.
Marketing StrategiesSeveral marketing strategies are used by the company. Marketing strategies allow the firm to get the advantage over the other competitors through getting to access the many customers. Being an online company, Rameen’s men’s fashions uses most of its platforms on the online basis. Several opportunities represented by the social media such as the Facebook marketing and Instagram marketing. A website is a group of web pages that are put together under one domain. Through the website, we ensure our customers are satisfied with the quality of the product we deliver to them upon making bookings (Bellin, 2016, p. 554) and (Alexander, E.P., Alexander, M. and Decker, J., 2017, p.115). With a site, different information can be shared in a single domain.
On the other hand, e-commerce is the application of electronic communication tools in business for transaction and information services (Fernie, & Sparks, 2014, p.134). The customers are the most important people in the business, and they have to be served with dignity and on time. With the website, we can follow our clients and get feedback on their satisfaction with our clothes (Atay, Morkoç, Gayler and Hall, 2011, p. 1). These are the key strategies that will be used by the firm. By conducting online campaigns and Facebook promotions, many customers will be able to know of the existence of the company. Marketing strategies in Rameen’s men’s fashion are also boosted by the willingness of the customers to promote the services of the company. Apart from the excellent services, there is a website that is dedicated to promoting the fashion products. Such sites will be crucial to the success of the company.
Reference List
Alexander, E.P., Alexander, M. and Decker, J., 2017. Museums in motion: An introduction to the history and functions of museums. Rowman & Littlefield.
Atay, L., Morkoç, D.K., Gayler, J., and Hall, J., 2011. The Evaluation of the Use of Websites by Four and Five-Star Hotels in the Marmara Region of Turkey. International Journal of Hospitality and Tourism Systems, 4(2), p.1.
Bellin, H., 2016. Which Marketing Channel Is Right for Your Company. Journal of Marketing Channels, 23(3), pp.157-161.
Dey, A., LaGuardia, P. and Srinivasan, M., 2011. Building sustainability in logistics operations: a research agenda. Management Research Review, 34(11), pp.1237-1259.
Fernie, J. and Sparks, L., 2014. Logistics and retail management: emerging issues and new challenges in the retail supply chain. Kogan page publishers.
Kim, Y. and Srivastava, J., 2007, August. Impact of social influence in e-commerce decision making. In Proceedings of the ninth international conference on Electronic commerce (pp. 293-302). ACM.
Ščeulovs, D. and Gaile-Sarkane, E., 2011. E-Marketing for a company: external and internal influence. Economics and management, 16, pp.947-953.
Świtała, M., 2013. Marketing In The Business Activity Of Logistics Service Providers. LogForum, 9(3).